Business Intelligence
Description
Monitor sales activity to better adapt
Our market intelligence service allows you to track sales strategies, offers, prices and promotions in real time in your market so you can adjust your sales approach, seize opportunities and remain competitive.
Product Offer and Launch Tracking
Stay informed about the latest news and developments in your sector:
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Observation of new products or services placed on the market
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Analysis of the product ranges, features and highlighted advantages
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Study of market entry and distribution strategies
Objective: to quickly detect trends and opportunities to exploit.
Price and Promotion Analysis
Keep an eye on them Pricing and commercial policies of your competitors:
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Monitoring of public prices, discounts and seasonal promotions
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Study of penetration or premiumization strategies
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Detection of price movements that could impact your positioning
Objective: to adjust your prices and offers to remain competitive.
Observation of Commercial Channels and Practices
Understand how your competitors sell and distribute their products:
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Analysis of physical and digital distribution channels
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Monitoring of commercial operations (private sales, special offers, partnerships)
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Identification of the conversion levers used
Objective: to optimize your own sales and distribution strategy.
Personalized Alerts & Dashboards
We provide you with structured, clear and actionable monitoring:
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Regular reports on market business developments
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Real-time alerts on significant movements
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Recommendations for quickly adjusting your strategy
Objective: to make informed and responsive business decisions.
Why choose our service?
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Concrete data to adjust your offer and pricing policy
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Ability to anticipate competitors
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Personalized support tailored to your sector and objectives
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Indicative price: €1,000 – €4,000 / month
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Variables: number of products/offers tracked, sales channels analyzed, update frequency.